They sell childhood


What we called the "Engaged Art" in the 60s, accompanies the trajectory of this artist from Xanxerê (SC), which, of paintings and installations, now becomes an exhibition of (shop) windows of childhood.

 But the reflection on art and childhood is beyond the literal understanding of the title of this exposition: "My concern for human" being "came from the observation, from my childhood, of cultural differences between human groups people. At that time, it was about the way in which the Kaingangues and Guaranis Indians were seen by us, Italian, German, Polish, and Portuguese immigrants. From this perception, my art was growing towards the questioning about the reality lived in my context, and, little by little, seeking an understanding and action focused on scientific research in art ".
The visual identity of the exhibition was created by designer Bianca Vicini Bonotto, who presents an invitation, poster, tags and labels with a composition that reflects in colors and shapes the child universe proposed by the artist Magda.
This exhibition called "Childhood Sales" proposes to the adult to position himself in the "height" of the child's vision, which is physically at a height lower than the adult's vision; but this "lowering" to the child height also proposes to the adult to sensitize himself from his own memories, on the importance of childhood in the life of all human beings, whether happy, unhappy, unstable, confident, cheerful and sad childhoods. A portion of the population can pass through these childhoods, but some can not, suffering some types of violence. And childhood does not come back ... we can not "buy childhoods" and children and adolescents can not be robbed of this right, for lack of social rights such as housing, health, education, infrastructure, protection and attention. The artist proposes to reflect the position of adults and aims to sensitize them about the importance of social rights for children and adolescents who do not deserve to suffer from political and social absence.
Magda Vicini brings a painting that left the canvas, can no longer belong to tradition. The acrylic paint materialized in free paint forms. His art speaks of children and adolescents: some physically perfect and others with some physical or mental deficiency (?). But all are protected in the space of the exhibition, by glass windows, soft and soft fabrics that provide heat to the images from the insulating quality of Styrofoam which is the main base for the paintings. These childhoods are protected, as care for the Other/outro needs to be: children and adolescents in all social classes . These childhoods expressed in ink may seem like forms of small sculptures, cutouts, which we can provide a place and an adequate space to develop and grow.

In the proposal of the exhibition, the artist puts childhoods in a showcase like rare jewels to be cared for, reminding all of us, how much we, Brazilians, must take care of these childhoods so violated (sexually, psychologically, physically and morally) daily, according news in newspapers, magazines, books and websites. In the "paintings", the ethnicities of Brazilian children and adolescents are clearly identified in the colors of white (rosacea), black, brown, and yellow skin, in lines of paint that suggest naivety, joy, play and happiness; but also concern, sadness and solitude, in a paradox of human existence. Magda proposes that we realistically transcend the notion of art and childhood directing her desire for Art in the concept of post-humanity in Brazil to be related to seeing, feeling, thinking and acting beyond humanism: a posthuman human art.
This is a concept of the exhibition, in which the concept is above any proposal, and children will only be sold to those who pay the "price" expressed in the tags of each showcase, ie: the right to protection and affection, right to housing and warmth, right to life and joy among so many fundamental rights guaranteed in our constitution.

The fabrics that surround the exhibitors will be donated by the artist to serve as protection and warm children and adolescents of a non-governmental organization.